Elemer, by Hungarian photographer Marton Perlaki, presents a surreal, associative visual world centred on a recurring figure named Elemér, alongside still lifes, portraits, and constructed scenes that shift between the ordinary and the absurd.

The project originates from Perlaki’s interest in early 20th-century cigarette cards—objects printed with an image on one side and a piece of practical or instructional text on the other. This “front-and-back” logic becomes a conceptual structure for the book: images function like fragmented pictograms that gain meaning through unexpected combinations and reversals.