Self Service No. 3 (Été 1996) is an early issue of the Paris-based fashion magazine founded by Ezra Petronio and Suzanne Koller. Emerging at the centre of 1990s independent fashion publishing, the magazine combines high-end editorial fashion with an experimental graphic language shaped by the duo’s design studio Work in Progress.

The issue presents seasonal fashion editorials alongside portraits and studio imagery by photographers associated with the era’s emerging “anti-gloss” aesthetic, including contributors linked to Purple and the wider Paris–New York fashion circuit such as Mark Borthwick and Anders Edström. The visual approach emphasises natural light, pared-down styling, and a diaristic, often intimate mode of fashion photography.